You’ve got the Roadmap to a simple sales process that works, now learn how to position your work to attract clients to you…
Thank you for purchasing Roadmap to Clients!
Roadmap is going to teach you exactly how to take your ideal B2B prospects from very first contact, to a signed proposal.
And now you’ll want the key to positioning your work in a way that attracts those clients into your new sales process …
Grab the Painkiller Workshop and start attracting the clients who need what you do
If Roadmap to clients gives you the sales process, then the Painkiller Workshop sets that process up for success.
The Painkiller Workshop shows you exactly how to talk about your work (the first and most important part of getting new clients) in a way that makes clients eyes light up, makes them want to learn more, and makes them want to work with you.
Once you’ve written your Painkiller Statement (just one of the takeaways from this workshop!), you’ll become a magnet for your client’s interest in and need for the work you do.
What if you had the skills to land any new consulting client you wanted without “selling?”
You know your work inside and out, but talking about it … that’s where it can get dicey. It can feel like you haven’t “nailed it,” that you’re fumbling, and you end up feeling like you constantly have to convince your clients to see the value you provide, rather than having them see you and know how good you are.
You know when it’s not working — when your work is seen as a nice-to-have. But it’s hard to come up with a clear statement of what you do, and the value you provide, not because you’re bad at coming up with it … but because you’re too close to it.
That’s where the Painkiller Workshop comes in.
When you learn how to talk about your work in terms of it being a true Painkiller — a must-have — you’ll no longer have to convince anyone of anything. You won’t have to “sell yourself” anymore, because people will already know the value you’ll provide to their business.
Crafting and deploying your Painkiller Statement (precisely what this course helps you create) makes B2B clients want to come to you. And they’ll come to you based on your actual experience … not by any desperate or unethical “sales tricks.”
What you’ll take away from The Painkiller Workshop.
- You’ll position your work as the must have solution to your client’s problems
- You’ll learn how to never have to “sell yourself” again
- You’ll build a framework to think more clearly about your messaging
- You’ll learn how to effectively talk about your work, no matter the format
- You’ll learn how to address and solve your clients’ greatest pains
- You’ll finally kill the shame around your inability to communicate about your work
- You’ll learn how to make clients want to come to you
- You’ll free yourself from having to convince anyone of your worth
- You’ll get your offer to a version one of your “Painkiller Statement”
- You’ll look at your work’s mission more clearly and confidently than ever before
- You’ll do all of this without the need to hire designer or brand expert
Here’s what Painkiller Workshop students have been able to do.
Immediately see a response from potential clients
“#win — four ideal clients reached out in 1 day. All four essentially said they saw the headline change!”
– Kelley Coyner, startupcivic transportation consultant
“I’ve been trying out my LI headline when I meet new people in person this week, and I’ve had fantastic results! It was previously hard to describe what I do. Now I can see that people are immediately connecting with it, and I’ve even got a couple of potential clients from it!”
– Jill Binder, diversity & inclusion consultant
“I was at an event the other night, and someone asked me the fateful question, ‘What do you do?’ I presented my new value statement very clearly, so much so that she began asking me questions in order to understand if I might be the solution to a problem she and her company are having! And now we’re having a call next week!”
– Marina Erulkar, organizational development consultant
Unlock a huge mental blocker in your business
“Just wanted to say a big THANK YOU for the Painkiller Workshop. After years of struggling with ‘What do I do?’ I’m starting to see more clearly.
In the workshop, I came up with a painkiller I liked. Then, on a whim, I changed my LinkedIn profile on Sunday. Then, three days later, totally unprompted, I got a message on LinkedIn from a client I worked with two years ago. Confirmation! And now I’m finally clear on the lead magnet to create, too. Adopting the ‘painkiller’ approach helps me so much.”
– Dr. Susan Bernstein, Leadership Consultant
Feel more confident
“I’m blown away with the near-immediate ‘fifth benefit’ of identifying the painkiller. I feel so much more impactful!”
– Dr. Alessandra Wall, Leadership Consultant
Have more effective prospect conversations
“I got started on the Painkiller today, and though mine isn’t perfect, I used a draft during a call with a prospective client and landed the request for a proposal! Beyond that, I felt so much more comfortable and confident about what I could provide!”
– Lisette Paras, PR agency owner
“Had a final call with the CEO/head of marketing this morning and focused on incorporating value messaging throughout. Lots of head nodding and just received an email that we have won the business! It’s a 6-figure engagement for 6 months.”
– SIGNED student
Immediate clarity with a unique approach
You’ve probably tried to do this before. So what makes The Painkiller Workshop different?
Coming from a marketing background, Leah knows how hard it can be to do this for your own business (even when you’re so good at it for your clients!). That’s why her approach helps you get out of your own way and quickly get incredible clarity.
“I’ve done this exercise what feels like a hundred times, and this is the clearest and most effective way I’ve ever seen it explained. I feel so much better with how I talk about my business now!”
– Dr. Alessandra Wall, leadership consultant
“While I can look up stuff about vitamins versus painkillers on the internet (isn’t everything there?) it’s the way you presented it and gave us time to think and experiment that generated clarity and action. Adopting the ‘painkiller’ approach helps me so much.”
– Dr. Susan Bernstein, leadership consultant
Ready to position your work as the must-have solution to your client’s problems in less than two hours?
You’ve got the roadmap, now you’ll want the key to positioning your work in a way that attracts those clients into your new sales process …
Still have questions? Get in touch.
Drop me a line, a member of my team will get back to you
within one business day.